02 / 05 · Short-form5 reference pieces
Narration, footage, and no camera needed.
[ 5 pieces ]
The standard
Reference pieces by other creators, chosen to set the bar for faceless & storytelling. Our own named client work lives on how we work.
Elon Musk Has an –Idiot Index–
Newsthink · 3.0M views
Steve Jobs' Biggest Gamble
Newsthink · 733K views
The Most Terrifying Man of the Vietnam War
DarkDocs · 192K views
Astronomers Can–t Explain This Moon Mystery
Thoughty2 · 217K views
The Submarine Disaster That Makes No Sense
Thoughty2 · 5.3M views
Swipe
[ How we cut it ]
With no presenter, the motion has to do the persuading.
Turnaround 40–52h
- 01A visual vocabulary is set before the build and held for the whole video.
- 02Every claim in the script gets a corresponding move on screen.
- 03Stock is graded to one look so it stops reading as stock.
- 04Silence is used. Wall-to-wall motion is the same as no motion.
Faceless channels lose people because nothing on screen is accountable for holding them. There is no eye contact and no personality to trade on, so the visuals have to carry both the argument and the rhythm, which is a design problem before it is an editing one.
Also in Short-form
The whole categoryBack to the studio
Five formats · twenty-four sub-formats · one studio