Long-form video

01 / 05

5 formats
30 references

Ten to forty minutes, cut so nobody leaves.

[ 5 formats ]Long-form · drawn, not filmed

Documentary & video essayEducational & explainerGaming retrospectivesVlogs & lifestyleCommentary & analysisCinemoraShort-form videoAds & sales videoMotion & animationThumbnails & graphicsDocumentary & video essayEducational & explainerGaming retrospectivesVlogs & lifestyleCommentary & analysisCinemoraShort-form videoAds & sales videoMotion & animationThumbnails & graphics

How we cut it

Retention is decided in the first thirty seconds and defended every minute after. We cut for the watch-time graph, not for the highlight reel.

How we cut itMethod, not volume

A documentary holds you by owing you an answer.

Documentary

44–56h

Structure first, on paper, before a single clip is placed.
Pace is set by how fast information arrives, not by how often we cut.
Every act opens a question and closes a different one.
Score enters late. Music laid early does the work the edit should be doing.

Gaming

36–44h

Dead air is removed before anything else. Walk-ups, reloads, rotations.
Every clip enters on the moment of choice and leaves on the consequence.
Callouts and comms are subtitled only where the audio genuinely fails.
Zoom is reserved. Used on every kill it stops meaning anything.

Stream / VOD

26–32h

We watch the whole thing. There is no shortcut and no automated clipper that finds character.
Bits are kept intact. Cutting into a joke to save nine seconds kills it.
Chat is shown only when it is a participant in the moment.
The edit protects the pauses. Comic timing is mostly silence.

What sits inside5 formats · 30 reference pieces

Start a project